According to a Business Wire report, the global print industry market value currently stands at $898 billion. The estimated valuation makes it eight times larger than video gaming and closely rivaling the auto industry. Experts project a compounded annual growth rate of 4.6% between 2020 and 2025.
The increased need for visually rich graphics and clear quantitative data presentation continues to drive the expansion. As an entrepreneur, it can be stressful trying to find the right printing services from the thousands of players in the industry. Here are four simple tips to help you choose a professional digital printing company.
1. Determine Your Printing Needs
The first step is to be clear about the kind of digital printing services that you are after. The works of a digital printer are not restricted to pushing out black and white copies only. You can order flyers, business cards, newsletters, and stickers. Additionally, you may prefer large print services such as billboards, posters, signs, and blueprinting. After settling on your final design, seasoned digital printing agencies such as RCI can help choose the right material to print on. Be clear on your demands to ensure there is no room for error in the final copy.
2. Choose Quality Over Pricing
You may have all the excellent ideas, but if your design is printed on lower quality material, all that effort is lost. You should not sacrifice your project’s Quality to cut costs. You should request for samples from previous works done. IS the Quality of work as good as they claim? Is there any smudging on their blueprinting paper? Do your color copies come out blurred? If the end products are of low quality, it may reflect negatively on your brand image. One of the sure-proof ways to ensure proficiency and attention to detail is to settle for experienced printers.
3. Analyze Their Level of Customer Service
Digital printing encompasses several key phases during design and printing to come up with a fantastic final copy. You may need to find professional printers that will be helpful and informative throughout the entire process. You require a printing company that is easily accessible and will provide regular updates to your blueprinting project. Choose an agency that can handle the whole project from collation, personalization, printing, finishing, and binding of the work.
4. Find Out the Company’s Reputation Within the Community
You need to select printers that are trustworthy and reliable. Punctuality and excellent service delivery are critical to the smooth running of your business. These qualities are not built overnight. Digital printers must deliver the right content to gain a positive reputation. This mark is effectively depicted in the company’s reviews and testimonials. Reading through recommendations from previous customers can help you gauge the Quality of their blueprinting services. It may also point to the entire experience of working with the printers. Their website and online review sites are excellent places to start.
Reliable digital printing services are vital to any business. Finding the right printer can help you get the best Quality for your commissioned project. For more information on blueprinting and digital printing services, get in contact with RCI Printing and Graphics.